Are You Optimizing WordPress Websites In order to boost search engine optimization on a WordPress website, the first step should be creating a content outline. Doing this will help you write faster and more efficiently while making sure that keywords appear where they should. A well-crafted outline can also enhance keyword research as it will show which terms your competitors are using in their articles.
Use of an effective WordPress plugin is another effective way of optimizing your website. A quality one will allow you to build an XML sitemap, use tags and categories effectively, ensure target keywords appear in title/keyword combinations, generate meaningful link text for links created within articles on your site's breadcrumbs, as well as offer Google Analytics support - popular choices being Yoast SEO, All In One SEO Pack and SmartCrawl Pro.
Another on-page strategy involves optimizing images by including "Image-Alt-Text," or descriptions of images that help search engines better comprehend your page's subject matter. You should also consider enabling Accelerated Mobile Pages (AMP) on your site as it can significantly speed up pages.
Finally, it is essential that your website provides users with an exceptional user experience. A slow-loading website will frustrate visitors and reduce their likelihood of engaging with your content, browsing your site, or making conversions. To create the best possible user experience on all devices use an SSL certificate, avoid intrusive ads, and create responsive web design solutions.
Check for duplicate content, which could occur when there are identical pages under different URLs (for instance www and non-www) or multiple versions (such as mobile and desktop versions of your site) of it. Canonical tags should be used to correct this situation.
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